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NEW CLIENTS
& PROFITS 5.0 UPGRADE PREVIEWED AT HOW'S MYOB CONFERENCE
Over 50 new features added to award-winning ad agency software for
Macintosh and Windows.
Sept. 18, 2002 -- PHOENIX, AZ -- Attendees of HOW Magazine’s MYOB
Conference were the first to see the latest innovation to the market-leading
Clients & Profits series of ad agency management systems: Clients
& Profits 5.0.
The November upgrade is the first major redesign of the award-winning
job tracking, costing, and accounting software for advertising agencies
and design firms in two years. The new version expands on the favorite
features used every day by thousands of creatives, AEs, production and
traffic managers, media buyers, and accounting staff at over 2,500 shops,
including:
-- A browser-like user interface with new find tools and shortcuts
-- A timeline-based Production Planner that sorts jobs by priority for
better tracking
-- An integrated asset manager that automatically links the art server
with job tickets
-- Online job requests that, once approved, automatically convert to
new jobs
-- A fully automated contact and sales manager (CRM) that tracks prospects,
leads, and clients that coordinates marketing plans and follow-ups.
-- A dedicated media planning and buying system that manages the complete
life-cycle of a media buy from concept through traffic to billing
-- A Palm OS-based time card
-- A multi-user calendar that track both personal, department, and company-wide
events
-- One-click creation and e-mailing of estimates and invoices as Acrobat
PDF files
"This new version adds many new features that my clients have been
waiting for," says Donna Lynn Johnson, a Clients & Profits
consultant and former agency CFO. "One of the reasons Clients &
Profits is so good is because they listen to what creative businesses
need, then provide it. Clients & Profits 5 will definitely improve
the way industry works."
“The new user interface is much more intuitive,” says Don
Shapiro, a former operations manager at a top-100 agency and now a Clients
& Profits consultant. “It’s more fluid. With its browser-like
links, it’s more logical. You don’t have to use the menus
to use the new software.”
“We talked with hundreds of clients from all types of agencies,
large and small, about what they wanted to improve their work flow,
productivity, and profitability,” says Mark Robillard, the company’s
founder and developer of Clients & Profits. “We added every
great idea we could, but without the bloat you see in so many programs
these days. There is nothing more comprehensive, yet accessible by any
staff member, on the market today—even in systems twice the price.”
Clients & Profits 5.0 will be available this November as a free
upgrade to qualified users. For sales information, upgrade pricing,
and more please visit www.clientsandprofits.com/5.
The MYOB Conference, an annual
event, is geared for owners and principals of design studios and advertising
agencies, and addresses strategies for succeeding in today's business
environment.
Founded in 1986, Clients &
Profits, Inc., is the leading developer of job tracking and business
accounting software for advertising agencies, design firms, and corporate
marcom/graphics departments that use Macintosh and Windows. Clients
& Profits is the agency management system of choice for thousands
of shops worldwide.
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FOR MORE INFORMATION: Contact Judy
Hector, Director of Marketing, at (760) 945-4334 x247
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