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CLIENTS & PROFITS SHINES IN HOW MAGAZINE TIME SOFTWARE REVIEW
"The gold standard" for creative-service firms

July 1, 2003 -- OCEANSIDE, CA -- Technology writer Paul Mormack reviewed software from six developers for HOW’s “Time Equals Money” article in the August issue, including a “well-known workhorse” -- Clients & Profits -- that earned a 4-out-of-4 star rating.

Mormack’s review underscores the importance of keeping track of billable time. By using an electronic system, agencies can more accurately capture hours spent on jobs. Mormack makes a clear case that adopting an electronic time management system greatly reduces lost hours, errors, and misused time.

“Time is all these designers have to sell,” says Mark Robillard, developer of the Clients & Profits software, “so using a computerized time manager is a matter of survival, especially these days. Clients are harder to get and keep, and require you to be accountable for your work.”

Mormack touted Clients & Profits as “the gold standard in timekeeping and general business-management software” with a new web browser interface that’s easier to use. “Easy reports based on time offer a clear picture of projects, employees, or the entire business and do a great job of distilling information into a clean summary, including graphs.”

Unlike other web-only time keeping systems, Clients & Profits stood out with its integrated production and financial management abilities, as well its support for a Palm-based timecard. “This is a huge advantage compared to other timekeeping software that requires manual entry when you return” to the office, writes Mormack.

Clients & Profits also offers a web-based add-on, My Clients & Profits!, that offers creatives, production managers, AEs, and clients real-time access to jobs, estimates, change orders, time cards, and more from any Internet connection on the planet.

“What sets Clients & Profits apart is that it’s comprehensive,” he writes, acknowledging its complete production, accounting, and financial features. “If you want a powerful management tool that works seamlessly with all of your key financial data, especially time,” Mormack concludes, “then Clients & Profits is a great package.”

HOW Magazine is the creative services industry’s foremost publication on creativity, business, and technology. For more information see www.howdesign.com.


Clients & Profits, Inc., founded in 1986, is the leading developer of job tracking and business accounting software for advertising agencies, design firms, and corporate marcom/graphics departments that use Windows and Macintosh. For more information see www.clientsandprofits.com
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FOR MORE INFORMATION: Contact Judy Hector, Director of Marketing, at (760) 945-4334 x247

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