Clients & Profits News Releases




STRONG AD INDUSTRY BOOSTS CLIENTS & PROFITS IN 1997
Sales for the leading agency software for Macs, Windows up 75 percent

January 15, 1998 -- OCEANSIDE, CA -- A strong advertising market boosted ad expenditures in the first eight months of the year well ahead of the nation's overall economic growth. Ad agenices were so busy that new hiring was up 4.4 percent.

The strong ad economy no doubt helped boost sales of Clients & Profits' agency management software -- up a whopping 75 percent over 1996 -- as hundreds of shops chose Clients & Profits to better manage their increasing workloads.

This announcement comes after a strong 1996, tallying ten consecutive years of growth for the California company. All three versions of the Clients & Profits -- Classic, Agency Manager, and Job Tracker -- posted substantial increases in unit sales.

"It seems agencies everywhere are excited about our new software, which gets better every year" according to Mark Robillard, founder and developer of Clients & Profits, Inc. "In an economy like this, a lot of small shops start off with C&P then can double in size almost overnight. They're always relieved to discover that they didn't outgrow their accounting software."

Clients & Profits, Inc., founded in 1986, is the leading developer of job tracking and business accounting software for advertising agencies, design firms, and corporate marcom/graphics departments that use Macintosh and Windows.

Clients & Profits and Software for the Businss of Being Creative are trademarks of Clients & Profits, Inc. All other trademarks are the property of their respective owners.


FOR MORE INFORMATION: Contact Judy Hector, Clients & Profits Marketing Manager, at (760) 945-4334 x247

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